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Educational content and localized messaging image
Branding, Marketing

Educational Content and Localized Messaging Are Key to Building Trust in African Markets

Reading Time: 5 minutes Businesses can build trust through educational content and localised messaging by adapting content that resonates with different cultural norms, leveraging any knowledge gap, consumers’ pain points and understanding their interest and preferences.

March 5, 2025
Interns At Pandora 2025-03-05T10:56:41+00:00
fmcg marketing strategy and trends
Advertising, Digital Marketing, Marketing, Marketing Technology

How to Adapt Traditional FMCG Marketing Strategy to a Digital-First Landscape

Reading Time: 4 minutes The rise of the digital landscape means more businesses are opting for digital means to enhance their online presence. FMCG is transitioning from traditional marketing to digital mediums such as e-commerce, social media, and digital ads to connect with customers. 

February 20, 2025
Interns At Pandora 2025-02-20T17:43:44+00:00
influencer marketing
Influencer Marketing, Digital Marketing, Marketing

How Influencer Marketing is Thriving Across Unexpected Industries

Reading Time: 4 minutes Discover how influencer marketing is reshaping unexpected industries, from real estate to finance, and why it’s now a must-have in your brand’s strategy.

February 12, 2025
Interns At Pandora 2025-02-12T13:51:36+00:00
Image showing marketing channels for farm produce
Marketing

How to Choose the Right Marketing Channels for Farm Produce

Reading Time: 5 minutes As a farmer, you need to sell your products to increase sales, and this requires…

January 30, 2025
Interns At Pandora 2025-01-30T10:25:35+00:00
What Business Owners Should Know About Influencer Marketing for Brand Visibility
Marketing

What Business Owners Should Know About Influencer Marketing for Brand Visibility

Reading Time: 4 minutes So, you’re a business owner trying to get noticed in a crowded marketplace? It is…

October 14, 2024
Interns At Pandora 2024-10-14T16:38:43+00:00
Why Consistent Branding Across All Platforms is Good for Your Business
Branding

Why Consistent Branding Across All Platforms is Good for Your Business

Reading Time: 6 minutes Experts say consistent branding across all platforms will lead to trust, recognition, and identity which…

October 14, 2024
Interns At Pandora 2024-10-14T15:57:12+00:00
How to build brand loyalty in 2024
Branding, Pandora News

How to Build Brand Loyalty: Lessons from Pandora’s Kehinde Ruth Onasoga (KRO)

Reading Time: 5 minutes The forward-thinking Principal Officer is enhancing brand loyalty through a four-tiered principle – relationship, trust,…

October 11, 2024
Interns At Pandora 2024-10-11T14:51:11+00:00
Marketing, Uncategorized

Grow Brand Awareness with Content Marketing Strategies Unique to Your Business 

Reading Time: 3 minutes What is a content marketing strategy? See how we are going straight to the point?…

October 7, 2024
Interns At Pandora 2024-10-07T08:30:55+00:00
Data-driven-marketing.
Marketing

What Marketers Should Know About Data-Driven Marketing for Brand Growth

Reading Time: 6 minutes You might be the world’s most certified marketing professional but your organization will suffer huge…

October 4, 2024
Interns At Pandora 2024-10-04T15:39:50+00:00
Branding

How to build a Strong Brand Identity: Key Elements to Help Resonate with audience 

Reading Time: 2 minutes A strong brand identity is important to grab customers’ attention and sustain them. This is…

September 21, 2024
Interns At Pandora 2024-09-21T06:41:00+00:00
Strategy

5 Tips to Balancing Personal Life with Working in a PR Agency

Reading Time: 2 minutes Ah, the PR life! Full of constant excitement, brainstorming sessions, endless campaigns, client calls, and…

September 21, 2024
Interns At Pandora 2024-09-21T06:29:18+00:00
Hidden Elements of Strong brand identity
Marketing Technology

Leveraging Email Marketing for Better Brand Visibility

Reading Time: 2 minutes Email marketing is a never-not-important digital marketing tool, as it is one of the most…

September 20, 2024
Interns At Pandora 2024-09-20T17:25:39+00:00

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