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fmcg marketing strategy and trends
Advertising, Digital Marketing, Marketing, Marketing Technology

How to Adapt Traditional FMCG Marketing Strategy to a Digital-First Landscape

Reading Time: 4 minutes The rise of the digital landscape means more businesses are opting for digital means to enhance their online presence. FMCG is transitioning from traditional marketing to digital mediums such as e-commerce, social media, and digital ads to connect with customers. 

February 20, 2025
Interns At Pandora 2025-02-20T17:43:44+00:00
marketing case study
Pandora News, Marketing

Marketing the Extra-Ordinary | Pandora Agency Limited is Behind the First-Ever Supply Chain Book for Kids

Reading Time: 4 minutes At Pandora Agency Limited, marketing isn’t just what we do – it’s who we are!…

February 20, 2025
Pandora 2025-02-20T16:16:45+00:00
branding and visual identity
Branding

Branding and Visual Identity Design: A Complete Guide to Stand Out

Reading Time: 9 minutes When you see the Spotify logo, what comes to mind? Playfulness, fun, versatility, and zest…

February 20, 2025
Pandora 2025-02-20T15:23:55+00:00
picture of seo
Marketing, Marketing Technology, search engine optimization

SEO for Professional Services: All You Need to Know

Reading Time: 6 minutes Search engine optimization is important for professional services because it allows them to reach potential clients actively searching for their services online.

February 13, 2025
Pandora 2025-02-13T13:37:55+00:00
influencer marketing
Influencer Marketing, Digital Marketing, Marketing

How Influencer Marketing is Thriving Across Unexpected Industries

Reading Time: 4 minutes Discover how influencer marketing is reshaping unexpected industries, from real estate to finance, and why it’s now a must-have in your brand’s strategy.

February 12, 2025
Interns At Pandora 2025-02-12T13:51:36+00:00
Valentine's Day Sales Tips
Strategy

How to Use Social Media For Valentine’s Day Sales

Reading Time: 6 minutes Valentine’s Day sales take place in different countries across the globe. About 59% of consumers…

February 12, 2025
Pandora 2025-02-12T10:40:18+00:00
email marketing strategy
Marketing, Strategy

Eye-Opening Facts: Why E-commerce and Retail Top Email Marketing Chart

Reading Time: 4 minutes There was a time when marketers thought email marketing was dead. But here we are…

February 2, 2025
Pandora 2025-02-02T16:14:43+00:00
Image of Kehinde Ruth Onasoga talking about Africa's Biggest Marketing Challenges
Marketing

Tackling Africa’s Biggest Marketing Challenges: An Interview With Pandora’s Kehinde Ruth Onasoga

Reading Time: 5 minutes A few days ago, the Pandora Agency content team logged in for a virtual interview…

February 1, 2025
Pandora 2025-02-01T21:43:56+00:00
Image showing marketing channels for farm produce
Marketing

How to Choose the Right Marketing Channels for Farm Produce

Reading Time: 5 minutes As a farmer, you need to sell your products to increase sales, and this requires…

January 30, 2025
Interns At Pandora 2025-01-30T10:25:35+00:00
marketing trends in Africa
Marketing, Marketing Technology

Top Three Marketing Trends in Africa and Why They’re Prevailing

Reading Time: 4 minutes Mobile-first marketing, influencer marketing, and artificial intelligence are at the forefront of marketing trends in…

January 27, 2025
Pandora 2025-01-27T14:17:48+00:00
Marketing Strategies for the Consumer Goods
Marketing, Strategy

Top Marketing Strategies for the Consumer Goods Industry in 2025

Reading Time: 4 minutes Every industry succeeds as a result of carefully thought-out strategies. The foremost of these strategies…

January 27, 2025
Pandora 2025-01-27T13:54:07+00:00
SEO Strategies for E-commerce Websites in Africa
Strategy

SEO Strategies for E-commerce Websites in Africa

Reading Time: 4 minutes Platforms like Amazon and Jumia have figured out how profitable e-commerce is, and they’ve been…

January 27, 2025
Pandora 2025-01-27T12:53:04+00:00

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